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Home Services

Ryan Forrestal

How to Price Jobs for Profit: Break-Even and Margin for Service Businesses

To price jobs for profit, start with what each job costs you directly, add a share of your fixed overhead, and then add the profit you want. A price below your break-even covers the work but not the business. So this guide shows the formulas, a worked example, and a test to run on every […]

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Ryan Forrestal

Florida Sales Tax and Home Services Contractors: What Owners Get Wrong

Florida sales tax for contractors depends on the type of job. On a real property job, a contractor usually pays tax on the materials but does not charge the customer. Installing tangible personal property is different, however. There, the Florida Department of Revenue says to charge tax on the total charge. This is general information, […]

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Ryan Forrestal

Multi-Location Home Services: Consolidated Reporting Without the Chaos

Multi-location home services businesses consolidate by putting every location on one chart of accounts, combining the results, and eliminating transactions between their own entities. Then they read the numbers two ways: the consolidated total and each location’s P&L. That matters, because a total alone can hide a weak location inside a healthy number. Intercompany transactions […]

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Ryan Forrestal

The Home Services Weekly Scoreboard: Eight Numbers That Predict the Month

A home services KPI dashboard is a one-page weekly view of the numbers that drive the month. Eight cover most of it. They are average ticket, close rate, labor cost percentage, technician utilization, callback rate, cash against forecast, DSO on commercial accounts, and marketing cost per lead. Reviewed every Monday, they therefore show how the […]

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Ryan Forrestal

HVAC Profit Margin Shrinking? Four Causes and How to Fix Them

When an HVAC company grows revenue 30 percent and the HVAC profit margin still shrinks, the cause is almost always one of four things. Pricing didn’t keep pace with costs. Growth landed in a lower-margin service line. The shop added crews faster than the schedule could use them. Or overhead grew ahead of the revenue […]

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