Resources

Financial Controller and Accounting

Ryan Forrestal

Customer Deposits Are Not Revenue: The Mistake That Overstates Every Boat Builder’s P&L

Customer deposits are not revenue. They’re a liability. The boat builder still owes the customer a finished boat, or the money back, until the work is actually done. Recording a deposit as revenue the day it hits the bank is the single most common mistake we see in boat builders’ books. It’s a mistake that […]

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Ryan Forrestal

Busy in June, Broke in January: Fixing Seasonal Cash Flow in a Moving Company

Moving companies run out of cash in the off-season because the P&L takes an annual view, but the bank account runs on a weekly one. Moving and storage businesses typically see their slowest stretch from late September through March. A year can close profitable while still including several months where payroll is a genuine question. […]

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Ryan Forrestal

The 13-Week Rolling Cash Flow Forecast: What It Is, How It Works, and How to Run It Every Week

Almost every owner I have worked with has had the same week at least once. The month closed profitable. Yet the bank balance says something different. Payroll is Friday, a quarterly insurance renewal just cleared, and the two biggest invoices are still sitting in a customer’s approval queue. Nothing is wrong with the business. Everything […]

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Ryan Forrestal

What Is Days Sales Outstanding (DSO) and How to Improve It

What Is Days Sales Outstanding (DSO) and How to Improve It You sent the invoice 47 days ago. The customer hasn’t paid. They haven’t called. They haven’t responded to the polite follow-up your bookkeeper sent two weeks back. Meanwhile, you’ve already paid the labor and materials it took to do the work. That gap kills […]

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Ryan Forrestal

How to Read a Profit and Loss Statement

How to Read a Profit and Loss Statement (Without an Accounting Degree) You open the P&L your bookkeeper just sent. There are line items you don’t recognize, subtotals that don’t match what’s in your bank account, and a “Net Income” number that doesn’t feel anything like how the month actually went. If you’ve ever nodded […]

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Ryan Forrestal

Fractional CFO vs. Controller: What’s the Difference?

Fractional CFO vs. Controller: Which one do I need? If you’ve been shopping for financial help beyond basic bookkeeping, you’ve probably come across two terms: fractional CFO and controller. They’re often used interchangeably—but they’re not the same thing. Hiring the wrong one means paying for expertise you don’t need yet or underinvesting and staying stuck. […]

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